Creative Brief Questionnaire

A solid creative brief is key to ensuring your project's success. Please complete the following questionnaire, be as detailed as possible and only reply to questions that are applicable to your project. Your answers will allow us to gain a deeper understanding of your goals, project expectations and vision for the brand.

Feel free to call us on +44 (0)203 289 0891 if you prefer to discuss your requirements on a video call.

Fields marked with an * are required

    Business Overview

    Please provide a one-liner to describe the business in one sentence*

    Who are your ideal customers/clients?*

    How will they normally find and learn about your products/services/brand?*

    Your competition

    Project description

    What are you looking to create?*

    Is this a new brand launch or a rebrand?

    Will you be requiring naming services?*

    Are there any particular adjectives you’d like people to associate with your brand?*

    Which brands do you admire and why?

    Additional notes or comments.

    Which brands do you admire and why?

    Additional notes or comments.

    What type of logo design are you thinking of having created?

    Do you have a vector-based version of your logo (.EPS or Illustrator file formats)?


    Where do you plan to use your animated logo?

    What screen ratio do you require the final piece to be created as?

    Will you require the original source files? (Please note that for any design other than a logo, the release of the original working files will be subject to an additional buyout fee. To learn more please read our FAQ).*